Marketing
Kenyan hospitality group
Website modernisation for SEO and tracking, plus ongoing Google Ads and infrastructure management for a Kenyan hospitality group — over KES 5M earned through ads.
Client name withheld.
- earned through Google Ads
- KES 5M+
- earned through Google Ads
- search ranking
- 11th → 5th
- search ranking
- return on ad spend
- ~10x
- return on ad spend
What we did
Website modernisation
The official website modernised for stronger SEO and proper tracking.
Google Ads management
The ads account run end to end, from campaigns through ongoing optimisation.
Infrastructure
Hosting and infrastructure for the group's digital properties, run by the same person managing the ads and the site.
The impact
Search ranking moved from 11th to 5th, and Google Ads have earned over KES 5M — roughly a 10x return on about $500 a month in spend. A recent week-long promotion alone grossed KES 500K.
Discipline
MarketingTimeline
Since February 2025, ongoing
Team
Website, Google Ads, and infrastructure, run end to end
Tags
SEO · Google Ads · Website · Infrastructure
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